Doug the Pug + GSK
Doug The Pug is always prepared. He’s prepared to party, he’s prepared to chill, he’s prepared to have fun. And when it comes to outdoor action, Doug and Target want you to be prepared. And it all starts with FLONASE® SENSIMIST™. It’s gentle mist provides powerful allergy relief. So no matter what the activity, if you want to have fun and not worry about allergies, make sure FLONASE® SENSIMIST™ is on your list.
Excedrin
Migraine sufferers may default to a general pain reliever verses buying a Migraine treatment. While the national Migraine Experience campaign drove empathy with loved ones, we wanted to make sure we were speaking directly to her-The Shopper. We brought through the empathy, showing her we understand her unique experience. Showcase Excedrin’s point of difference and that they are headache experts. Maximize impact by understanding each retailer’s shopper journey.